Cookie Policy
Last updated: 15th January 2026
What Are Cookies
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, provide information to website owners, and enhance your browsing experience.
VelvetOperator uses cookies to improve your experience on our website, analyse usage patterns, and provide personalised content and advertisements. This policy explains what cookies we use and why.
Types of Cookies We Use
We use different types of cookies for various purposes. Here's an overview of each category:
Necessary Cookies
These cookies are essential for the website to function properly. They enable basic features like page navigation, access to secure areas, and cookie consent preferences. The website cannot function properly without these cookies.
Legal basis: Legitimate interest (essential for website functionality)
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to analyse website traffic, user behaviour, and improve our services.
Legal basis: Consent (you can opt-out through our cookie banner)
Functional Cookies
These cookies allow the website to remember choices you make and provide enhanced, more personal features. They may be set by us or by third-party providers whose services we use on our pages.
Legal basis: Consent (you can manage these through our cookie preferences)
Marketing/Advertising Cookies
These cookies are used to track visitors across websites and deliver relevant advertisements. We use Google Ads and other advertising platforms to show you personalised ads based on your interests and browsing behaviour.
Legal basis: Consent (you can opt-out through our cookie banner)
Specific Cookies We Use
Below is a detailed list of the cookies used on our website:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| cookie_consent | Stores your cookie preferences | 1 year | Necessary |
| _ga | Google Analytics - distinguishes unique users | 2 years | Analytics |
| _gid | Google Analytics - distinguishes unique users | 1 day | Analytics |
| _gcl_au | Google Ads - conversion tracking | 90 days | Marketing |
| _gcl_aw | Google Ads - attribution and conversion tracking | 90 days | Marketing |
| IDE | Google DoubleClick - ad targeting and frequency | 2 years | Marketing |
Third-Party Cookies
Some cookies on our website are set by third-party services that appear on our pages. We use the following third-party services:
- Google Analytics: For website analytics and user behaviour tracking
- Google Ads: For advertising, conversion tracking, and remarketing
- Google Fonts: For loading web fonts (may set functional cookies)
These third parties may use cookies to collect information about your online activities across different websites. Please refer to their respective privacy policies for more information about their data practices.
Google Consent Mode v2
We implement Google Consent Mode v2 to respect your privacy choices while still allowing us to measure website performance and advertising effectiveness. This technology adjusts how Google Analytics and Google Ads behave based on your consent preferences.
When you decline marketing cookies, Google Consent Mode ensures that no personal data is sent to Google for advertising purposes, while still providing aggregated insights that help us improve our website.
How to Manage Cookies
You have several options for managing cookies on our website:
Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner at the bottom of the page. You can:
- Accept all cookies by clicking "Accept All"
- Reject all non-essential cookies by clicking "Reject All"
- Customise your preferences by clicking "Customise"
Browser Settings
You can control cookies through your browser settings. Most browsers allow you to:
- View and delete cookies
- Block cookies from specific websites
- Block third-party cookies
- Clear all cookies when you close the browser
- Set up exceptions for trusted websites
Opt-Out Links
You can also opt out of specific tracking services:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Google Ad Settings
Impact of Disabling Cookies
While you can disable cookies, please note that this may affect your experience on our website:
- Some features may not work properly
- You may need to re-enter information more frequently
- Personalised content and recommendations may not be available
- We may not be able to remember your preferences
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our use of cookies or for other operational, legal, or regulatory reasons. Please check this page periodically for any updates. The "Last updated" date at the top of this policy indicates when it was last revised.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
VelvetOperator AG
Mozartstraße 68
45948 Essen
North Rhine-Westphalia, Germany
Email: privacy@velvetoperator.pro
Phone: +49 201 815 4250